I’m Rebecca Orazi.
About Me.
Connecting is my passion
Get To
Know Me.
I’m an Italian marketing graduate currently based in the vibrant city of Galway, Ireland. My journey has been anything but ordinary, filled with new experiences, places and people that have shaped who I am today. I’m all about creating and experiencing, which is why experiential marketing, communication and branding excites me so much.
Involved, Experiencing, and Creating
Creative Marketing Graduate.
education.
I spent my early university years studying Psychology and Cognitive Science at the University of Trento. I later moved to Ireland, where I completed my master’s in Marketing Management at the University of Galway. Every step has been a new adventure, that gave me a deeper understanding of human behaviour, and decision-making.
WORK EXPERIENCE.
Alongside my studies in Ireland and Italy, I gained valuable work experience in customer-facing roles, where I honed my customer service skills. These experiences allowed me to refine my problem-solving abilities, develop a strong customer-first mindset, and improve my communication skills. To learn more about my professional journey, check out my LinkedIn profile.
GOOD TO KNOW.
I thrive in environments where creativity blends seamlessly with strategic thinking. Every day brings new opportunities to learn and grow, and I’m constantly inspired by the way creativity can shape and transform the world around us. It’s exciting to see how small ideas can spark big changes, and that’s what keeps me motivated in my work.
Knowledge is everything
My Skills.
01.
branding
I shape brands’ perceptions by integrating elements, values, and messaging. I focus on building trust, fostering loyalty, and differentiating brands in competitive markets, providing consistent experiences that drive long-term and successful relationships.
02.
web
design
I focus on attracting visitors and converting them into loyal customers by distinguishing brands in competitive digital environments through intuitive navigation that integrates user interface (UI), user experience (UX), Search Engine Optimization (SEO), content, and functionality.
03.
strategic marketing
I conduct analyses to segment markets, identify target audiences, and position brands effectively. My focus is on optimizing products, services, pricing, distribution, promotion, and customer engagement. I ensure that the brand’s strategy aligns with market needs, competitor strategies, public perception, and the business goals and resources to drive efficient marketing efforts.
more about me
extra
stuff.
In my free time, I dance, explore the world, and live for fresh experiences, maybe with a glass of wine in hand, because every adventure deserves a perfect pairing.
Travel.
Travelling is, for me, self-care, a love language I speak to myself. It’s a way to expand my perspective and nurture my curiosity. I find joy in discovering new places and meeting people. I firmly believe that travelling has always been the perfect way to enhance my adaptability and learn not to neglect myself. I find it to be a beautiful life skill, being able to adapt and integrate into a new context while maintaining my identity. Travelling is, for me, a sign of great strength, curiosity and openness.
DANCE.
I approached swing dancing at the end of 2023 and fell in love with it. The energy, rhythm, and freedom of movement fill me with joy and enthusiasm every time I hit the dance floor. Swing is, for me, a synonym for freedom, expression, and stepping out of my comfort zone to communicate through my body. It’s a conversation with the other, where every move speaks and connects. Swing also links me to a vibrant community; it fills my heart, lights up my eyes, and makes me truly happy.
WINE.
Raised in Jesi, a town where vineyards and wine are deeply rooted in tradition, I developed a strong connection to the world of wine. Over time, this passion evolved into a profound curiosity, driving me to explore the complexities of wine, from its production to its appreciation. If I were a wine, I’d be a Verdicchio Dei Castelli di Jesi, symbolising my origins. This energetic, crisp and dynamic white wine mirrors my character: fresh, bold, and full of life.
motion.
Motion is central to my life. My diverse sports experience, from aerial sports to activities like volleyball, climbing, and figure skating, fosters a love for challenges and teamwork. Whether it’s the thrill of mastering a new skill or pushing my limits, movement keeps me charged and centred. Regular training at the gym helps me stay strong, agile, and ready for whatever comes next in both sport and life.